Unlocking the power of the universal banking model
By breaking down the barriers between traditional commercial banking and investment banking, we can offer the services of our trading rooms—such as this one in Charlotte, NC—to middle-market companies, like the large retailer pictured on the next page.
ank of America is one of a very small group of financial institutions with the ability to offer businesses of all sizes credit, deposit, treasury management and other traditional banking products and services, plus all the services of a major investment bank. In this universal banking model, teams of consumer, commercial and investment bankers work together to provide all clients, regardless of size, the right combination of products and services to meet their needs.
By taking this innovative approach to how we deliver our expertise to corporate clients, we can greatly enhance each client’s experience and deepen each relationship. We are collaborating to create access to our capabilities that is based on clients’ financial and strategic needs, rather than their size. Some clients regularly use our array of traditional and investment banking products and services. Others primarily use standard products, with occasional need for more complex investment banking expertise. Smaller companies that are beginning to realize their potential through strong revenue growth might need a trusted advisor to serve as a key strategic counselor and help craft business development plans and financial strategies to support them.
In 2004, Bank of America moved into double-digit market share for U.S. high yield underwriting, and was named U.S. Leveraged Lease Loan House of the Year by International Financing Review.
Number one U.S. treasury services provider (top three globally), serving 90% of the U.S. Fortune 500.
Predominant U.S. middle-market bank, serving one in five midsize companies, and leading provider of financial services to the commercial real estate industry and home builders.